The Brief: Royal Westmoreland Barbados is an exclusive 5 star luxury golf and leisure estate in the Caribbean. The existing branding had become tired and dated so the aim of the brief was to create a refreshed and revitalised brand identity and brochure style with a bespoke and contemporary feel which would compliment the luxury estate.
The Solution: A new brochure was created in the style of a sophisticated ‘look book’, incorporating striking Royal Westmoreland photography together with the new contemporary brand logo and typography. We have handled a wide range of work for Royal Westmoreland Barbados following the rebranding exercise. The new branding has been carried through advertising campaigns appearing in publications such as The Daily Telepgraph, The Times, Caribbean Property Magazine and Golf International Magazine to name a few.